Following Arçalyk: Turkmen Confectionery Brand Kindi Nominated for Awwwards
The Kindi Land website (https://kindi.land/) has been named a nominee for Awwwards, a prestigious international web design and development award. The digital platform for the Turkmen confectionery producer Kindi was created by the Zer Design agency (https://zer.design/).
This marks the agency’s second project for a local Turkmen business to achieve recognition on Awwwards. The first was the website for beverage producer Arçalyk, which was nominated in July 2025. Now, the roster is joined by a project dedicated to Turkmen confectionery.
Kindi Land is currently under evaluation by an international jury. Awwwards assesses submitted projects based on key metrics including design, usability, creativity, and content quality. Depending on the score, the site will compete for the coveted international accolade "Site of the Day."
The launch of Kindi Land is tied directly to the company’s ongoing export expansion strategy. Its primary objective is to showcase products to potential international clients and facilitate direct communication with importers, distributors, and commercial partners. The project was executed with support from the European Bank for Reconstruction and Development (EBRD) under its "Advice for Small Businesses" (ASB) program.
The website features the Kindi and Kitir product lines, detailing their product ranges, manufacturing facilities in Turkmenistan, and global export destinations. Content is fully localized in Turkmen, Russian, and English. Visitors can explore the product catalogue and connect directly with the company’s export team to discuss trade opportunities.
The consecutive nominations of the Arçalyk and Kindi projects on a top-tier international platform highlight the growing capabilities of Turkmenistan’s business and creative sectors. Behind these digital assets are high-quality domestic products, entrepreneurial initiative, and the talent of Turkmen professionals—offering global audiences a view into both local brands and the creative teams driving their international expansion.
